Consumerism Can Change the World

This is one of the best applications of mass consumerism I’ve ever seen: to affect social and environmental change. What a concept. It’s like a reverse-Costco.

Somebody needs to design a web site to track this type of retailer commitment around the world. Then, wherever you go, you could do a quick check and find out where your consumer buck will have the biggest bang. It might also be a key element in the small retailer defeating the box store.

Carrotmob rocks!

Carrotmob Makes It Rain from carrotmob on Vimeo.